Market revenue for the US gift packaging sector is forecast to witness a healthy compound annual growth rate over the period 2020-2035. The market size, estimated at $5,420 million in 2025, is projected to increase steadily owing to the rise of e-commerce gifting, personalized packaging demand, and sustainability-driven innovation. Key growth spurts coincide with major festive periods and the scaling up of online retail, supported by the rapid adoption of digital printing and advanced finishing technologies.
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The application landscape in 2025 reveals that personal gifting remains the primary market driver, accounting for the highest share as consumers increasingly celebrate seasonal and life events with curated packaging. Corporate and retail segments also contribute significantly, supported by branded gifting programs and in-store promotions. Events, celebrations, and the fast-growing online gifting segment benefit from digital transformation and the proliferation of on-demand, direct-shipping solutions. This segmentation highlights the ongoing transition from traditional to innovative, event-driven gift packaging strategies.
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Who are the key players in US Gift Packaging industry?
The top 5 players in the US Gift Packaging industry are IG Design Group, Hallmark Cards, American Greetings, Sephora (LVMH), and Harry & David. These companies specialize in innovative gift wrapping, premium packaging solutions, and seasonal assortments, catering to both personal and corporate customers nationwide.
What is the US Gift Packaging growth?
The US Gift Packaging market is experiencing steady growth, driven by rising e-commerce and corporate gifting trends. In 2023, IG Design Group reported increased revenues attributed to expanded product lines and partnerships, underscoring the sector’s potential for further expansion in response to evolving consumer preferences.
Which segment accounted for the largest US Gift Packaging share?
The largest segment by application in the US Gift Packaging market is personal gifting, driven by holidays, birthdays, and celebrations. This category dominates due to the continuing popularity of personalized and decorative packaging, with Hallmark and American Greetings leading in festive and everyday gift presentation.
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